healthAbility - Mood Board

Fresh imagery is essential to reinforce current and future marketing materials across various service areas:

 •           Healthy Aging for Seniors (Aged Care)

•           Mental Health (with a focus on youth)

•           Corporate and Frontline Partnerships

•           Community Engagement

It's important that the new visuals blend seamlessly with your existing imagery to maintain a cohesive style. However, for corporate-focused visuals, a more polished appearance may be necessary.

The final images will be edited to match your current images in terms of exposure/contrast and color balance.

 Key Considerations:

•           Keep the client as the focal point in each shot.

•           Strive for a warm and welcoming atmosphere.

•           Consider healthAbility branding requirements by allowing extra space at the top of each image for branding elements.

Order of the images I’ve included below:

  • Your current library (1-10)

  • V/Line (11-27)

  • Indoor shots (28-35)

  • Outside gardening (36-40)

  • Recce shots (41-69)